Brand Makeover

WANT TO ATTRACT LUXURY CLIENTS?
 YOU NEED AN ICONIC BRAND.

I have made a commitment to the luxury personal brand space to hand-select the most elite experts in the world to ensure they do just that: become the Iconic personal brand in their niche, attract their most extraordinary clients, and create an Iconic Empire.

 These lucky individuals will work with the world's best luxury personal brand team on a complete rebranding, luxury website, an Iconic photo shoot, Iconic positioning and an Iconic Makeover launch campaign. A complete transformation and launch into the Iconic space.

When we are done... you will be in a position to launch your Iconic brand:
Commanding the highest prices and deals.
Speaking at the most sought-after events.
Prominently featured in the most influential media.
Creating partnerships and commercial opportunities that make you wealthy beyond your wildest dreams.
Holding the most prominent board and advisory positions. 
Magnetizing your audience to create multi-generational impact. 
Building your Empire, lasting well beyond your years.

If you are here, you are one of the invited few. It is my intention that working with us in will bring your dreams to life. It will be hard work. It will be challenging. It will be life-changing.

 Are you ready to join me?

- Kathryn

“LUXURY BRANDING AT ITS BEST”

“When I first started working with the team, I had my brand in what I thought was pretty good shape. When I saw what the team was able to create with my creative direction, however, it brought my brand to a whole new level. Suddenly, it was luxury.

I don’t always have the vocabulary to articulate what I like and don’t like about design elements but Kathryn is able to translate my words into visuals always at a level of sophistication higher than I than I expect.

If you want your brand to shine and command an emotional reaction from your customers, work with this team. They will take you to new heights.”

— DANA LORD LEWIS

A Unique Perspective on Impact

A Unique Perspective on Strategy When the most elite entrepreneurs want to launch their personal brand into the stratosphere, Kathryn Porritt is the one they link arms with.

Working with some of the most exciting maverick personal brands on the planet, Kathryn specializes in luxury business strategy, marketing, branding and commercialization strategy that gets extraordinary results.

Kathryn's clients charge BRAVE prices, they create IMPACTFUL transformations and they DISRUPT niches. They’re the mavericks. The believers. The movers and the shakers. The ones who will change the world.

Kathryn specializes in getting to the heart of your maverick message, branding and positioning you to become the Icon in your space and then creating a launch and commercialization strategy that literally creates your Empire. She is the co-pilot in your disruptive legacy.

Kathryn has assembled an incredible team who works with a select few clients under the Iconic Brand Makeover, stewarding their disruptive legacy branding, launch and strategy.

THE ICONIC BRAND MAKEOVER

An Iconic Brand Makeover journey is not for the faint of heart. Kathryn has personally created many multi-million dollar brands for herself and her clients - and her expectation of her clients is to "bring your genius and heart" and she and her team will bring her uncanny ability to create a brand, iconic strategy and launch befitting your genius.

Your Iconic Launch journey starts with a one on one session with a Luxury Offer Strategist to unlock your maverick manifesto, design your branding, positioning and most potent ideas.

Kathryn's team will work with you on your personal style, developing a full personal brand plan that includes EVERYTHING to bring your revolution to life including wardrobe and styling, set design, plus your website design, headshots, logos, typography, stylist, and copy to magnetize your dream deals and clients.

We will meet in LA or Sydney to shoot your Iconic Brand headshots and spend time together working on your Iconic brand launch. This will include campaign ideas, launch marketing ideas, hypertargeting ideas and visibility ideas to help guide your launch with all of your new branding and positioning materials.

INCLUDED ICONIC SERVICES:

Headshots

Your personal styling plan comes to life with a photo shoot with one of the world's greatest portrait photographers, Starla Fortunato who works with A-List celebrities and the best of the best personal brands. Starla routinely shoots campaigns for leading fashion magazines and advertising, and is the chosen photographer for celebrities such as Ben Affleck, Tom Hanks and Morgan Freeman.

On your shoot in LA, you'll be beautifully cared for by Starla's team. Every detail will be expertly handled down to the smallest detail and everything you and Icons Incorporated have conceived will come to life. Our team creatively directs the shoot with Starla to guide everything you have planned so it perfectly comes to life on the day!

You'll have a completely new launch kit of headshots and Social Media 12 (your starter kit for launching your personal brand on social) at the end of your trip.

INCLUDED ICONIC SERVICES:

Iconic Branding

Icons Incorporated will create your beautiful new brand befitting your Iconic status. From your logo, colors and typography to your style guide, collateral, social media templates, our team will professionally create for you the perfect launch pack for your branding now and in the future. Inclusions in our branding pack, designed by our Luxury Branding Strategist include:

Moodboard – Your brand mood board is based upon a strategic visual direction. Providing a clear direction for your brand aesthetic.

Primary logo, alternate & icon (in 3 x colour ways) - Your logo is a huge part of your brand identity and a well designed logo will foster brand loyalty. 

Moodboard – Your brand mood board is based upon a strategic visual direction. Providing a clear direction for your brand aesthetic.

Typography (links to purchase) – Your typography will help establish the mood of communication.

Color Palette – Colors convey emotions and feelings, it is through good color theory we will establish an emotional connection with your audience.

Social media templates

Powerpoint templates for your keynote 

Sales proposal template 

Media and Speaker pack template

INCLUDED ICONIC SERVICES:

Website

Your Iconic website transforms from dream to reality over the 12 weeks of working with Icons Incorporated. We beautifully craft a luxury website including expertly written copy, stunning luxury designed web pages, all focused on your Iconic messaging, luxury positioning and commercializing your influence.

Your Iconic website includes all strategy, copywriting, design, and development on a Wordpress platform. We will launch your site within 12 weeks, with your headshots and gorgeous new brand, allowing you to completely relaunch your Iconic brand makeover all within a 3 month period.

Iconic Brand Makeover

INCLUSIONS:

Strategic Planning Intensive with Luxury Offer Strategist virtually

Iconic Personal Brand Strategy

Iconic Marketing Launch Plan

Branding Blueprint & Style Guide

Full branding shoot in LA or Australia with our chosen photographers including a kit of headshots and 12 social media pack

Creative direction of your headshot shoot

Briefing to Luxury Branding Strategist

Branding Moodboard

Primary logo, alternative logo and icon in 3 color-ways

Typography

Color palette

Stylish Iconic branding style guide for you to use with your partners and team

Social media templates in Canva

Powerpoint templates for your keynote

Sales proposal template

5 page Iconic Website copy, design and development on WordPress and connected to your domain

Iconic Brand Makeover

INCLUSIONS:

- Strategic Planning Intensive with Luxury Offer Strategist virtually
- Iconic Personal Brand Strategy
- Iconic Marketing Launch Plan
- Branding Blueprint & Style Guide
- Full branding shoot in LA or Australia with our chosen photographers including a kit of headshots and 12 social media pack
- Creative direction of your headshot shoot
- Briefing to Luxury Branding Strategist
- Branding Moodboard
- Primary logo, alternative logo and icon in 3 color-ways
- Typography
- Color palette
- Stylish Iconic branding style guide for you to use with
your partners and team
- Social media templates in Canva
- Powerpoint templates for your keynote
- Sales proposal template
- Media and Speaker pack template
- 5 page Iconic Website copy, design and development on Wordpress and connected to your domain

“THEY WILL TAKE YOU TO NEW HEIGHTS”

“When I first started working with the team, I had my brand in what I thought was pretty good shape. When I saw what the team was able to create with my creative direction, however, it brought my brand to a whole new level. Suddenly, it was luxury.

I don’t always have the vocabulary to articulate what I like and don’t like about design elements but Kathryn is able to translate my words into visuals always at a level of sophistication higher than I than I expect.

If you want your brand to shine and command an emotional reaction from your customers, work with this team. They will take you to new heights.”

— DANA LORD LEWIS

“I am comfortably landing $100K clients now and have everything from packages for the little guys up to our luxury packages at $250K+.

The media and engagements we are now landing are incredible and I know there is even more to come. 

The outreach that is happening, the introductions to strategic partners, and the strategy for our long-term future... it is all very, very exciting.

Kathryn, the confidence you have in me, who I am and what I'm capable of, the reassurance that I "have the chops", is so special. It's truly a very different place to think and feel from, thank you.

I can see our financial future AND being heart-centered, being of service people we are, actually having our dreams come into reality. We are very grateful, thank you.

— RYLL BURGIN - DOYLE

“Kathryn is the best marketing mind that I have ever worked with in 25 years of running businesses.

She helped us increase our sales by over 50% versus last year with a luxury strategy so far in just 6 months. By the time our sales are done for the year, I expect our sales performance to exceed 100%.

We were stuck in the mud in terms of desired growth, only emphasizing social media campaigns. Kathryn did this with her focused approach on our avatar customer and creative marketing strategies we actually felt great about, rather than asking us to raise our game on social media platforms.

Super refreshing after years of getting the opposite advice from marketing firms that could not move the needle.

We are going to make LOTS of money together.”

— ERIC LOCHTEFELD

“I sold $250k in the first few weeks of starting. I am confident that I'm going to create about 2 million this year and that's the safe bet.

Before this, I was really challenged with not seeing how I could create the level of impact and support for others in a way that can be scalable. I had a great program, but the way I was operating it the effect of it would be lessened.

I live my life for expansion and that's what I offer to my clients. So it only made sense to me that I would partner up with someone who also is for expansion and and taking things tothe next to the next level.

If someone is on the fence about whether or not Luxury Influencers is for them, I really encourage them to look at who they are and who they see themselves becoming. If they see that they're on this trajectory of really being an innovator, a pioneer, a maverick and having a desire to create transformation, not only for their clients but also in our society, then show up here. The possibilities are endless.”

— MAKHOSI, THE ROYAL SHAMAN

“Kathryn completely reframed my mindset. She said, "Andrea, your ideal clients are not looking for a deal. They're looking for you. They want you and they want you to deliver atthe highest level." And just that switch in my mindset was life-changing.

Now, I sell easily at $100,000 because at $100K I know my team and everybody gets paid and we produce at the highest level.

But it’s more than that, I have the time and space to create and innovate and be truly present with each client.

Now miraculously, the people who have shown up to work with me, not one of them has asked me for a deal or discount. Million Dollar offers here we come!”

— ANDREA ALBRIGHT

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